In partnership with Nike, we’ve created NikeFuel Weather Activity
, a website that connects 2013 Nike+ FuelBand activity with localized weather data, allowing users to see how daily temperature, rain, and snow affect personal, statewide, and national movement patterns in the U.S. The site features an interactive map that illustrates how states and regions react differently to changes in the weather. You can see, for instance, that what’s considered warm in the Midwest is still too cold for the South to get moving, or that the Rocky Mountain states are the only region to turn up their intensity in extreme heat. In addition, the site provides Nike+ FuelBand users with personalized stats and interactive graphics, so individuals can see how temperature, rain, and snow affect their minute-to-minute and daily activity patterns.