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MacRecipes is born

When I was forced asked to write a blog post, naturally I did what anyone would do when looking for inspiration: I went home, opened a beer and started streaming old episodes of MacGyver. There is something truly marvelous about combining a few simple household items and getting yourself out of a near-death situation. As MacGyver put it himself,

“It’s kinda interesting how you can put one thing with another and cook up the right formula for stayin’ out of trouble.” – For Love or Money (Season 2 Episode 22)

After a few days of collecting data, sketching some ideas, and staring deeply into the eyes of a massively oversized picture of Richard Dean Anderson, I think I have created a utility that gets at the underlying brilliance of MacGyver. Call it amazing, call it magic or perhaps just call it MacRecipes.

Chris shares a moment with RDA.

Founded in 2010 by Ben Fry, Fathom Information Design works with clients to understand complex data through interactive tools and software for mobile devices, the web, and large format installations. Out of its studio in Boston, Fathom partners with Fortune 500s and non-profit organizations across sectors, including health care, education, financial services, media, technology, and consumer products.

How can we help? hello@fathom.info.